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Astrik Launches Chattrik: Pakistan’s First AI-Powered Live Chat Software Built for Modern Businesses

Astrik Launches Chattrik: Pakistan’s First AI-Powered Live Chat Software Built for Modern Businesses

Chattrik is Pakistan’s first locally built, AI-enabled live chat software designed to help businesses engage customers in real time and convert conversations into measurable outcomes. Built for speed and intelligence, Chattrik enables faster responses, improved engagement, and smarter customer interactions through AI-driven communication.

Astrik, Grant Thornton, and JS Bank Join Forces to Automate IFRS 9 Compliance through Intelligent Technology

Astrik, Grant Thornton, and JS Bank Join Forces to Automate IFRS 9 Compliance through Intelligent Technology

In a landmark step toward financial digital transformation, Astrik, in partnership with Grant Thornton Pakistan, has officially signed an agreement with JS Bank to develop and implement a comprehensive IFRS 9–compliant Expected Credit Loss (ECL) and Effective Interest Rate (EIR) automation system.

The Future of Credit Risk Management with AI and Automation

The Future of Credit Risk Management with AI and Automation

When the loan officers used to spend hours manually reviewing stacks of paper documents to decide whether someone should get a loan? Those days are quickly becoming history. The world of credit risk management is going through a massive transformation, and artificial intelligence and automation are leading the charge.

Key IFRS 9 Compliance Gaps Identified in SAMA Inspections

Key IFRS 9 Compliance Gaps Identified in SAMA Inspections

In the rapidly evolving financial landscape of Saudi Arabia, IFRS 9 compliance has shifted from a one-time implementation project to a continuous cycle of refinement. As the Saudi Central Bank (SAMA) sharpens its focus on financial stability under Vision 2030, its inspection teams are moving beyond checking for the existence of models to evaluating their effectiveness, transparency, and data integrity.

How Astrik Revamped Converge Business School with Its Powerful LMS

How Astrik Revamped Converge Business School with Its Powerful LMS

In a rapidly evolving digital age, educational institutions must stay ahead by adopting technologies that elevate both teaching and learning.

DeepSeek: The AI That’s Rewriting the Rules —And Why Everyone’s Losing Their Minds

DeepSeek: The AI That’s Rewriting the Rules —And Why Everyone’s Losing Their Minds

The tech world has a new obsession, and its name is DeepSeek AI . From Silicon Valley boardrooms to TikTok explainers, this AI powerhouse is sparking equal parts awe, panic, and existential dread. But why is everyone suddenly freaking out? Buckle up—we’re diving into the chaos.

Astrik, leading the education transformation in Pakistan Inks MOU with Converge Business School for Implementation of Learning Management System

Astrik, leading the education transformation in Pakistan Inks MOU with Converge Business School for Implementation of Learning Management System

The LMS is designed to streamline faculty, student, and course management, with seamless academic administration...

Is there a likelihood of AI replacing digital marketing in the future?

Is there a likelihood of AI replacing digital marketing in the future?

The realm of digital marketing has undergone significant transformations driven by the influence of technology on strategies and methodologies. A recurring question in this evolving landscape is the potential replacement of human marketers by artificial intelligence (AI)...

Navigating the Essentials of Digital Marketing Frameworks

Navigating the Essentials of Digital Marketing Frameworks

In the dynamic landscape of digital marketing, having a well-structured roadmap is indispensable. A digital marketing strategy framework serves as this guide, unlocking the potential for efficient and effective marketing...

Navigating the Marketing Landscape: Traditional vs. Digital

Navigating the Marketing Landscape: Traditional vs. Digital

In an era marked by technological advancements and the ever-growing influence of the digital realm, the debate between traditional marketing…

Can Digital Marketing be Done From Home? Exploring Career Opportunities

Can Digital Marketing be Done From Home? Exploring Career Opportunities

Living in a world dominated by digital platforms, we’ve witnessed a paradigm shift in the…

The Evolution of Google Ads through Automation

The Evolution of Google Ads through Automation

In the ever-evolving realm of digital marketing, Google Ads has played a pivotal role in transforming how businesses connect with their audiences...